Product Knowledge

Let WBA pass some of their years of experience on
to you.

• Wines: what are they and where do they come from

• Wine growing regions of the world and their wines:
- France, Germany, Italy, United States, South America,
- Australia & New Zealand, and other locations

• Types of wines by varietals:
- Cabernet Sauvignon, Chardonnay, Red Zinfandel, Petit
- Syrah, Merlot, Riesling, Chenin Blanc, Pinot Noir

• Wine appreciation:
- - What to look for in wines - quality, rating, labelling
- - Recognizing by taste, colour and smell the several
- - important wine varietals and their appellations
- - How to select wines and know what to buy as a
- - retailer
- - Knowing good wines from bad
- - Why some wines are expensive and others inexpensive
- - Matching wines with food

• Understanding spirits, beers and liqueurs
--- Recognizing the different categories
--- How to select your products and know what to buy as
--- a retailer